Become a Seller : Briarwood Mall

Join some of the most interesting personalities and small business owners in Michigan. Be among likeminded entrepreneurs, increase your brand awareness, meet prospects, network, and even have a fine day of good sales.

Sellers Enjoy a Multitude of Benefits

There are many reasons people join the event, from the lively joy of participating in the many activities during event day, to the discovery of wonderful unique finds uncovered from vendors during the event.

All Things Detroit at Briarwood Mall, Ann Arbor, MI - Front

Be part of the community, increase brand awareness, present your products, share your stories, find new customers, network with other businesses, or just have fun. Find and be found!

This is in fact one of our mantras, so people witness and partake in finding Michigan's best kept secrets!

Your Turn

What about you? What's your special sauce, masterpiece or product you'd like to show the world?Join us, and become a part of this growing family. And let your own product and business be among the special secrets people are eager to discover!

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Seller Application Form

All Things Detroit is a showcase of small businesses in Michigan presented in a way that is fun and exciting. Now we're going to Briarwood Mall in Ann Arbor!

Mark Your Calendars for Our Upcoming Events

August 18-20th, 2017 : Regular Mall Hours

Briarwood Mall

100 Briarwood Cir, Ann Arbor, MI 48108I


  • $5 non-refundable application fee to apply.
  • Vendor fees starting at $450
  • All vendors fee must be paid in full to reserve table. No partial payments or payment arrangements (no exceptions)
  • All businesses are subject to approval
  • At this time we do not accept direct sales vendors.
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Thank you for your interest in becoming a vendor for All Things Detroit.


Apply by Filling Out the Form Below

Terms and Conditions

Please read and accept the following terms and conditions.
  1. Vendor fees must be paid within 48 hours of approval. Invoices will be sent via Paypal and vendor is responsible for Paypal fees of 3%.
  2. All vendors MUST be on time for set-up. If you arrive after the event has started you will NOT be allowed to set-up and will forfeit all vendor fees.
  3. All vendors MUST remain set-up for the duration of the event and abide by generally accepted rules of operation. If vendor leaves before the event is over vendor will no longer be allowed to participate in future events.
  4. Tables. The Tenant is responsible for providing all the tables, and if applicable, chairs. The tables must have a flame retardant cloth table skirting which covers the top of the table and reaches the floor. The cloth skirting must be all the same color and be approved by the Marketing Director. All tables must have rubber caps at the bottom of the legs to avoid floor damage. (8ft table & table cloth with skirt will be provided by Ask Jennyfer)
  5. Signage. There are to be no handwritten signs. Posted signs shall be allowed only at the Sampling areas, as specifically approved by Shopping Center management. Signs may not be attached to any mall surface. Nails screw in hooks or thumbtacks are specifically not allowed on any Shopping Center surface.
  6. Common Area Fixtures. Shopping Center property such as trash containers, benches, sign holders, carts or plants are not to be used or moved without Shopping Center management approval.
  7. Advertising and Solicitation. The following items are prohibited at displays: flashing lights, heat-producing equipment, open flames, flammable liquids or fuels, loud noises, loud speakers, sound systems, odors, radios, televisions. Helium tanks are not permitted. Carnival type “barking” or any similar forms of or badgering of shoppers is not permitted. Tenant employees/contracted staff shall be appropriately attired and shall conduct themselves in a professional and inoffensive manner; any item or activity that could prove a hazard or an annoyance to Shopping Center merchants or Shopping Center shoppers, as shall be determined in Landlord’s sole discretion, must be removed or ceased immediately. Failure to adhere to these guidelines may result in Landlord terminating the activities and requiring Tenant to vacate the premises.
  8. Food. Tenant is not allowed to drink or eat at its tables or set-ups.
  9. Security. The Shopping Center is not responsible for the merchandise left unattended by the Tenant during the activities and/or after the Shopping Center closes. Should the activity require security, the Tenant will be responsible for hiring and paying for security officers, subject to the Public Safety Director’s approval.
  10. Tenant Contact Availability. The Tenant must provide the Mall Management Office with a phone number and location to be reached during the duration of the Term hereof.
  11. Placement. Tenant cannot be within 10′-0′ of a cart or kiosk in the Shopping Center. No exhibits shall obstruct walkways, storefronts, directories or signs. No person shall block, obstruct or interfere with the free flow of pedestrian traffic.
  12. Display Height. No displays are allowed that are over 6′-0′ in height.
  13. Carts. Hand carts, dollies and flat beds are not supplied by the Shopping Center. If these items are brought into the Shopping Center, they must be equipped with pneumatic rubber wheels and can be used only during non- operating hours of the Shopping Center.
  14. Electric. Electricity may not be available in every location. If electricity is available, it will be a 110 – 20 amp circuit. Exposed, loose, or taped cords are not allowed. Only 30 amp, 3-prong cords may be used. No household extension cords will be permitted.
  15. Parking. The Tenant will park in the area designated by the Shopping Center. Self contained campers will not be allowed to remain on the Shopping Center parking lot overnight.
  16. Trash. Trash will be disposed in the manner directed by Shopping Center management. Under no circumstances shall boxes, packing materials or other waste be left in the Shopping Center common area. The Tenant’s failure to remove trash from the common area will result in the Shopping Center charging the Tenant for such services.
    Hours Of Operation: Tenant shall be open for business during all Shopping Center hours as determined by Landlord. It is agreed that violation of this policy causes damage to Landlord the amount of which is difficult to determine. Accordingly, Landlord and Tenant have agreed that Tenant will be charged and will pay liquidated damages in the amount of an additional Fifty Percent (50%) of Tenant’s normal daily rent for any day on which it is not open during Center hours, or $25.00, whichever is greater. Any failure to open for at least 50% of Shopping Center hours on a single day, or any non-compliance with Shopping Center hours recurring more than 3 times in any sixty (60) day period is, in addition, a breach of this Lease on which Landlord may terminate this Lease by notice and without further opportunity to cure.
  17. Children under the age of 16 must be accompanied by an adult.
  18. Only ONE business per table. All vendors must be approved to participate. If you are sharing a table with an unapproved vendor you will no longer be able to participate in future events.
  19. All vendors are allowed to bring one person for assistance. All other guests must pay admission fee if applicable. This applies to ALL VENDORS.
  20. Organizer (Ask Jennyfer) is not responsible for vendor sales.
  21. Organizer (Ask Jennyfer) has the right to refuse any application.
  22. Vendor fees are non-refundable or non-transferable unless event is cancelled by organizer (Ask Jennyfer).
  23. Vendors that cancel without notice will no longer be allowed to participate in future events.
  24. Vendors are responsible for clean up of their space.
  25. Vendors will be photographed during the event. All photos will be used for advertising and promotional purposes.
  26. Vendor layout and table locations will be sent 2 weeks before event.
  27. Vendors are not allowed to change/trade assigned locations with other vendors.
  28. Cell phones usage should ONLY be limited to social media promotion, photos and payments.
  29. All vendors will be listed on the All Things Detroit app. Available on iPhone and Android.